Every company, work group, and even freelance professional has their own workflow. It is ideal to review, define and accelerate it to drive the positive results of each goal. To this, we must first understand what it is.
What is a workflow?
As its name implies, workflow is the workflow within your computer. This flow can be positive if it serves to progress properly with tasks, or it can be a negative workflow if it is not working properly to address your project needs.
Digital marketing agencies are a great example of how workflow impacts your results. Because in the marketing world, certain members of your team may feel overwhelmed with the amount of tasks to complete, and you need to help them manage themselves better, to improve the workflow.
A workflow is the ability of a task to flow from one stage to another, step by step, and fulfill a task. We leave you an example.
Examples of Workflow
Imagine that you need to add new staff to your digital marketing team, because from the need for hiring, to the sum of a new member to the team, and their correct integration, there is a workflow. If we organized it, it would be like this:
Requirements: New Recruitment
Steps to follow:
-Detect the need to cover a job.
-Defining the requirements and marketing skills that the new employee should have and drafting a proposal.
-Publish that proposal or, if not, actively look for who will be able to fill this position.
-Select potential candidates and contact them.
-We conduct a series of interviews with each candidate in order to find our best option.
-Select and officially integrate a new team member, with all the legal steps that this includes.
-To perform an onboarding, this consists of:
Introducing the Digital Marketing Team
Reviewing the Work Rules
Training the new employee until he adapts and forms an active and stable part of the team.
If your team manages to execute these steps in time and form successfully, they will have had a good workflow.
Benefits of a good workflow.
When adopting an effective workflow, it is good to consider all the advantages that will drive our professional path, such as:
A good workflow reduces costs, as tasks are carried out more efficiently, in better time.
Transparency in the team. When defining a workflow for tasks, it is easy to indicate and detect the progress of the tasks.
Unification of team members, as everyone knows what to do, and in many cases, this organization leaves us time to help speed up the tasks of others.
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Types of workflows
Next, we explain the most common workflow systems.
Productive
All processes that can be automated without human interference, although this can be used if necessary. These processes are often repetitive, complex and often require access to important information.
by Hoc
This is a process whose elements can be changed or moved according to the rules when necessary and approved by the company.
Administrative
The balance between the “Productive” workflow and the “AD HOC”, refers to unstructured and repetitive activities with low demands on task coordination.
Transactional
All types of processes with joint tasks, in different units, that give the team more accuracy.
Collaborative
In this type of process, it will be necessary to unite more than one work team, always following a common goal, and bringing the benefits of collaborating with different skills.
Work on your workflow
Now you know that a good workflow always brings benefits to your company or work team. At MelonHelp we are a fan of organized and efficient work, and we would love to know your experience with different workflows. We will read you in the comments.
